Robin Landy Robin Landy

Why do internal startups often struggle in large corporates? Anti-patterns in corporate innovation groups and internal startups. Part 1.

I’ve seen enough underperforming companies and products that it’s hard to avoid identifying common anti-patterns. But internal startups and corporate innovation groups are a special category. They face structural and organisational challenges — common to corporate innovation — which can be exceptionally difficult to avoid or overcome. First up: how one of the most powerful benefits a corporate could bestow on an internal startup can actually turn into a huge problem.

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